Mengukur Efektivitas Parasocial Interaction dan Kredibilitas Influencer terhadap Brand Loyalty Parfum Scarlett. Professional Business Journal, [S. l.], v. 4, n. 1, p. 54–65, 2026. Disponível em: https://jurnal.usp.ac.id/index.php/professional-bussiness-journal/article/view/248. Acesso em: 22 jul. 2026.